Loyalty

Is loyalty dead?  Is it possible to have loyal clients?  Loyal employees?  I think so.  As competition for business grows building loyalty becomes more challenging. We live in a society that is incredibly fast paced.  When the fastest way to the top, or to the best price looks like moving companies then our instant gratification generation will jump ship.  The best way to build loyalty with clients and with employees is to go beyond their expectations.  

First you must know expectations.  Take the time to listen to needs.  We all want to be heard and understood.  But we are not really good listeners. We are often just waiting for the other to stop talking so we can have our turn.  We stop listening when we think we know what the other is going to say, so we finish their point in our mind instead of listening to them finish their sentence.  We often get distracted or bored.  Although it may look like we are listening we are tuned out.   Work on your listening skills and you will be more in tune with expectations and build loyalty with those to whom you are listening.  Acquire expertise on motivating and managing others!

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Once you have listened well and figured out what a client needs you can then attend to that need efficiently.  The same goes for employees.  You cannot apply the same solutions to everyone because we are all unique individuals with unique needs.

Stop, look, listen and offer a helping hand.  Give what you want to get.  As you creatively address unique needs you will see loyalty build.  In the process you will find more satisfaction with yourself and others. 

Demonstrating concern and delivering solutions brings incredible satisfaction and a feeling of value to you and your company.   When a customer or employee feels valuable they will be loyal. 

Still learning,

Honey  
www.interaction-training.com